NBC to pay triple for Thanksgiving parade broadcast rights

NAMPA / Xinhua

2024-11-25

NEW YORK, Nov. 25 (Xinhua) -- The National Broadcasting Company (NBC), which has had the broadcast rights of the Macy's Thanksgiving Day Parade in New York City since 1953, is trying to hammer down a pricey deal with the retail chain to keep the event on the network and its Peacock streaming service for the next decade, reported The Wall Street Journal (WSJ) on Monday. "Under the terms being discussed, a new deal would kick in next year with a......

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