German carmaker Volkswagen's in-house sausage brand sets sales record

NAMPA / DPA

2025-03-10

Wolfsburg, Germany (dpa) - The core car business is weakening, but German auto giant Volkswagen (VW) was able to set a sales record for an unexpected product in 2024: sausages. Volkswagen's line of sausages saw 8,552,000 units sold in 2024 in canteens and supermarkets. That includes VW's packaged currywurst, a much-loved German dish of sausages slathered in curry ketchup. That continues a steady rise in sales for the carmaker's line of mass-produ......

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